Market Picks: Homebase Winter Blues

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After seeing the new homeware collection at Homebase I'm feeling inspired to create a scheme that resembles Nordic blue hues. I think the squirrel ornament is super sweet and would be a playful touch to a bookcase or sideboard. The teal sofa would pair beautifully with the statement rug that has teal and midnight blue leaves detailing. I'm always a fan of a dotty pattern, so the blue dot tableware set would be perfect for a kitchen dresser, especially if you mixed in pine cones for a seasonal twist. Finally, the bedspread needs a date with my bed before winter is out! Which pieces do you like, friends?

{Colourful interiors advertising}

This advert is wonderful. I've got to give it to the ad agency, Leo Burnett who created the campaign because I would never usually think to go to Homebase for interior accessories. Now, however, I'm seriously tempted. I love how halfway through all the spaces come together and hundreds of different lights are illuminated. The colourful bridge is lots of fun too. It's a little like a stage set, just inside a train station instead of a theatre. Given the fantastic IKEA campaign running in Paris at the moment and now this work from Homebase, it seems there's plenty of interest around engaging consumers in the home sector. This is no bad thing; here's to more creative interiors advertising please!